Hello fellow EVO members,
My name is Nathan Shetterley. I am the Executive Director at ENER21, an energy efficiency management firm based in Québec City, that has based a considerable part of it's business model on M&V and more specifically IPMVP. A little less then a year ago now John Cowan asked me to join the newly formed website committee, I accepted. Now as you may have noticed we are moving forward full speed with some of the change that we have been looking forward to, including this blog.
I thought it would be a good idea to start things off with a post on who we are the users of EVO-world.org, I hope you'll enjoy this bit of behind the scenes information, and hopefully it will help you spread the word about IPMVP, EVO and M&V in your local area.
Most of the statistics and detailed information you find in this post is from Google Analytics, if you run a webpage and don't already use it, I suggest you check it out. You'll notice from the heat map (top right) that most of our visitors to the webpage are coming from Canada and the USA. We'll go into more detail about these to places and why I think that is in a moment. I'd like to first take a look at the partial list of all our visitors around the world. These numbers are from the beginning of 2008 until today. Not to bad if I do say so myself.
| Country/Territory. | Visits | Pages/Visit. | % New Visits. | |
|---|---|---|---|---|
| 1. |
United States
| 2,254 | 3.29 | 75.78% |
| 2. |
Canada
| 1,085 | 2.98 | 71.80% |
| 3. |
France
| 286 | 3.43 | 69.93% |
| 4. |
Thailand
| 266 | 9.18 | 15.41% |
| 5. |
Bulgaria
| 234 | 5.39 | 3.42% |
| 6. |
India
| 155 | 3.41 | 58.71% |
| 7. |
United Kingdom
| 110 | 3.02 | 77.27% |
| 8. |
China
| 92 | 4.34 | 67.39% |
| 9. |
Brazil
| 77 | 3.65 | 64.94% |
| 10. |
Germany
| 55 | 4.20 | 80.00% |
| 11. |
Italy
| 54 | 4.74 | 81.48% |
| 12. |
Taiwan
| 52 | 5.12 | 57.69% |
| 13. |
Croatia
| 51 | 2.90 | 80.39% |
| 14. |
Australia
| 50 | 2.76 | 56.00% |
| 15. |
Belgium
| 41 | 3.39 | 63.41% |
| 16. |
Spain
| 34 | 3.62 | 70.59% |
| 17. |
Singapore
| 34 | 3.68 | 91.18% |
| 18. |
Hong Kong
| 32 | 2.88 | 71.88% |
| 19. |
Malaysia
| 32 | 1.56 | 81.25% |
| 20. |
Portugal
| 30 | 3.43 | 60.00% |
I am personally proud to have Canada in second place, and I'll show you why.
71.80% of the page hits in Canada are new visitors and most of the page hits coming from Canada are coming from Québec. Toronto and Ottawa aren't far behind. If we compare that with the best performing state in the US which is California we see that most of the page hits are coming from the San Fransisco area.
Asking my self why these 3 places (Québec, Ontario, and California) seems to be epicenters of EVO-world.org and IPMVP use, I respond with the seeming obvious answer that the people I
work with that are most involved with EVO, including myself (I'm based in Québec City, but travel often to Montréal) are : - Pierre Langlois, Québec City
- John Cowan, Toronto
- Steve Kromer, Alameda
It seems that to date our "product" IPMVP is responding more to "old school" marketing then the new wave of the Internet marketing. John, Steve, and I at the website committee are hoping to start moving that trend towards the Internet one website functionality or blog post at a time, yet it seems that being out in the market place doing real projects with IPMVP and knocking on doors has brought us this far.
I'm interested to see what other people are doing around the world with IPMVP. Pierre and I in Québec city have attacked the market in two ways, exposing the provincial government to the protocol and it's advantages while also taking it directly to the market with early adopters including some brave ESCos.
What successes and or difficulties have you experienced with IPMVP in your local market place?
--
Nathan Shettelrey
Website committee member
|